The event management industry is constantly evolving, with new trends and technologies emerging each year. As we step into 2024, companies looking to host impactful events need to stay ahead of the curve to deliver exceptional experiences. From hybrid events to advanced technology integration, the landscape of event management is…

Planning a successful company event requires careful consideration and strategic planning. Whether it’s a corporate meeting, product launch, or team-building activity, the details matter. To ensure your event runs smoothly and achieves its goals, here are some best practices to follow. Do’s Define Clear Objectives Before diving into the logistics,…

The Impact of Live Events on Brand Awareness and Marketing Strategy Live events have long been a mainstay marketing tool for companies looking to increase brand awareness and engagement. From product launches, trade shows to conferences, live events provide a unique opportunity to connect with customers, build brand loyalty, and…

The Importance of Engagement at Live Events When it comes to hosting live events, engaging attendees should be the top priority. Event engagement refers to the ways in which events companies create meaningful interactions and experiences that keep attendees interested, involved and excited throughout the event. In a 2020 study…

How to Use Social Media in Live Events Social media has become essential for event management companies to promote and enhance live events. According to EventMB, 89% of event companies use social media for pre-event engagement, 49% of event companies use it to engage attendees during the event and 13%…

Reasons To Host Live Events in Singapore When it comes to hosting venues, most event companies will rate Singapore as one of the most attractive destinations. According to the Global Destination Sustainability (GDS) Index 2020, Singapore was ranked the most sustainable city in Asia and second globally in the “Best…

Whether you are planning or have recently planned an event, you must have heard from event management experts speak of the various approaches to hosting an event, i.e., in-person, virtual, or hybrid. What exactly are these approaches? And how do you know which one is best for your event? Let’s…

The world has changed since the COVID-19 pandemic. So has events management in Singapore. While events­­ – major or small – have been significantly impacted, the pandemic has also opened up a dimension of possibilities in how events are held. As restrictions start to ease, what will events management in…

Even as we enter Phase 2 post-Circuit Breaker, it’s no surprise that many events are currently still on-hold to ensure the safety of everyone. As we move forward by incorporating technology as the new norm in our lives, Twist Media often receive inquiries on the possibility of organising webinars or…